Tuesday, December 29, 2009

Starting a New Facebook Look

Facebook seems to be the latest tool for marketing your business or organization. I know we may be a little behind the time here. But I have been working on a Facebook page to help promote our community and the resources we have available for new and/or expanding businesses.

We have started uploading our inventory of available buildings and building sites and will highlight some of our business incentives.

Take a look at our fan page for Mitchell County Community Development and become a fan today. Just follow this link

Sunday, December 20, 2009

Green Acres!

I was surfing the net this morning and came across a story from the Wall Street Journal describing how young people are leaving metropolitan areas in search of greener pastures in rural areas of the country. You can read the story here.

My first reaction was.....great! I thought how great it would be to have more people moving to our rural areas. We have been struggling with a declining population for over 100 years. But then I read the many posts people made in response to the story. They are from rural residents who do NOT like city people moving in to their areas. They are concerned the "city" folks won't understand the difficulties that come with living in a rural area. And they might believe they can earn a living on a 5 or 10 acre farm. Or they might drive up the cost of land. There are many other concerns or fears the rural people have about welcoming "city dwellers" to the countryside.

Then I thought "What about inviting people from the metropolitan areas" to contact us and invite them to come and learn more about what rural living is really about. It's not for everyone. But for some people it could be a positive lifestyle change.

I don't believe people should rush into making life changing decisions. I also believe we should not close the door to opportunities for both rural and urban residents. With education and understanding there could be positive opportunities for both. I believe the lines of communication and understanding should be open. And if someone from an urban area has a genuine interest in moving to Mitchell County, Kansas. Great! Let us know and we'll work together to see if it "really" is something for you and your family.

Saturday, December 12, 2009

Social Media Best Practices For Economic Development

Social Media can serve as a great communication tool to reach your target audience. That is...IF it is done the right way. Mark Schaefer created this presentation on Social Media Best Practices for Economic Development Organizations.

Social media such as Facebook and Blogger and "tools". But it takes some research and understanding to use them effectively. Understanding the basics as Mr. Schaefer has outlined in his presentation is a first step in this process. Social media sources can be used effectively to market to professional Site Selectors, Commercial Realtors and Business Owners and Managers everywhere.

At this time we are looking at traditional direct marketing coupled with our website and soon more direct social media marketing.

We have identified our target. Now we are learning how to reach our audience more directly through the use of social media.

Tuesday, December 8, 2009

President Proposes Help for Small Businesses and States

President Obama outlined plans today to assist small businesses by cutting taxes and enhancing other programs. He is also looking at possibly providing assistance to states to provide money for infrastructure and schools. His plan is aimed at helping to fight unemployment and give a shot to small business owners.

Here is an interactive run down of some of the ideas he is suggesting.

Monday, December 7, 2009

Shopping Local Makes Sense

New commercials recently started running on the local cable TV system stressing the importance of shopping locally.

Brent Cunningham, Vice President/General Manager of Cunningham Telephone & Cable is featured in the first commercial that can be found online at Youtube. You can see it here.

Cunningham has been working with Solomon Valley Economic Development to create several ads to remind everyone of the importance of supporting our local businesses.