Saturday, December 12, 2009

Social Media Best Practices For Economic Development

Social Media can serve as a great communication tool to reach your target audience. That is...IF it is done the right way. Mark Schaefer created this presentation on Social Media Best Practices for Economic Development Organizations.

Social media such as Facebook and Blogger and "tools". But it takes some research and understanding to use them effectively. Understanding the basics as Mr. Schaefer has outlined in his presentation is a first step in this process. Social media sources can be used effectively to market to professional Site Selectors, Commercial Realtors and Business Owners and Managers everywhere.

At this time we are looking at traditional direct marketing coupled with our website and soon more direct social media marketing.

We have identified our target. Now we are learning how to reach our audience more directly through the use of social media.